Would You Eat That? The Secrets Of Successful Food Packaging Design
Posted by Webozaurus on May 17, 2012
We all see it every day. That box, that wrapper, those bottles, jars, and cans. Food packaging is something that permeates our lives, and yet most people don’t ever stop to consider how it actually affects the decisions we make when we purchase our food. From the moment you make a selection in the store to the moment you get your groceries home and open them, food package designers have carefully engineered each step of your eating experience to make sure you make the choices that are right for you. As designers, it’s always worth considering how others in different parts of the design industry tackle their own special problems and challenges. So today, we’ll be taking a “field trip” into the design process behind some of the industry’s most successful and effective food packaging designs.
Read the rest of the article on : Speckyboy Design Magazine
Filed in: Icons
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